Shire Farms for Business
Turn free blueberries into qualified leads.
Gift a pack of organic, farm-direct freeze-dried blueberries to anyone you meet. We capture the lead, run the follow-up, and deliver the berries.
500+
leads acquired through sampling
~$0
acquisition cost beyond the sample
6
automated touchpoints per lead
How it works
Convert in person and online — in the app, with a QR code, or through a shareable link.
01
Meet someone
Open with a question that never gets ignored: “Do you like organic blueberries?”
02
Share your QR code
They scan and claim a free pack of farm-direct freeze-dried blueberries in seconds.
03
The lead is yours
Contact details land in your dashboard instantly, with analytics on every scan and claim.
Follow-up that runs itself
Every claimed sample kicks off an automated sequence that keeps you top of mind until the berries arrive.
Step 1
Welcome email
Sent from your brand the moment they claim — it explains why you thought of them.
Step 2
Weekly newsletter
Farm stories and your branded content create a regular touchpoint, automatically.
Step 3
Delivery
The pack arrives with a postcard carrying your logo, QR code, and call to action.
Every touchpoint carries your call to action — book a meeting, schedule a call, attend an event, or redeem an offer.
Results
Shire Capital
Engaged over 500 new leads from conferences, events, LinkedIn, and email through blueberry sampling. Larger gift boxes restarted stalled conversations with partners.
Alan Insurance
A consumer fintech platform with 1,000 employees worldwide is piloting Shire Partner for its marketing and sales teams to generate leads and re-engage existing customers.
Interested? Try a sample.
Get the app, claim a free pack — the same one your prospects would receive — and start your first campaign.